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The Seoul-based design collective Andersson Bell interprets Scandinavian design from its South Korean perspective. The perfect pairing of timeless silhouettes and eclectic detailing emerges across clothing. Immerse yourself in bowling shirts with whipstitch detailing. Shop a range of colorful patchwork jackets and crochet cardigans here.
Andersson Bell by STUDIO UNRAVEL(스튜디오언라벨) in 2022 Furniture details
Andersson Bell is far-reaching, interpreting Scandinavian design codes from a South Korean point of view. Through quality materials intended to last a lifetime, the Seoul-based design collective reimagines your capsule clothing collection.
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ANDERSSON BELL Melding Scandinavian style with South Korean sensibility, Seoul based Andersson Bell takes two different sensibilities and creates a perfect balance. The label features eclectic silhouettes that manage to stay minimal while making a statement, focusing on bold cuts and cutouts with strategic placement. A
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Against this backdrop, Andersson Bell is well placed to thrive. Fuelling the label is a distribution support from Tomorrow, a fashion group and incubator that also works with Martine Rose and Charles Jeffrey among others, an ongoing collaboration with buzzy sneaker label Asics since 2021 and its first on-schedule show in a main fashion capital. . Andersson Bell has been profitable since launch.
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Andersson Bell. Contemporary Korean ready-to-wear label Andersson Bell was founded in 2014. Led by creative director Dohun Kim, the brand is known for its unique pairing of Korean street style with minimalist Scandinavian aesthetics. Andersson Bell hoodies featuring eye-catching graphic designs seamlessly meld the world of Korean pop culture.
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Ready-to-wear label Andersson Bell interprets the principles of Scandinavian design through a uniquely Korean point-of-view. Conceived in 2014, the Seoul-based collective finds harmony in opposites, embracing difference, individuality, and fluidity to create collections of classic staples with an eclectic and avant-garde spin.
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He interned at a large retail corporation in 2014 before deciding to launch Andersson Bell, which represents a blend of Scandinavia's clean design principles with Korea's eclecticism. While Korean styles tend to be more "calm and relaxing", Andersson Bell takes a louder approach, he explains.
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Andersson Bell was launched by reinterpreting Scandinavian vibes to create new objects from a Korean's point of view. Andersson Bell's brand name contains its own meaning. The first word "Andersson" is from a typical Swedish last name and the second word "Bell" represents a traditional Korea temple bell.
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Shop Shoes, Tops, Outerwear, and more from ANDERSSON BELL. Andersson Bell, the Seoul-based fashion label, seamlessly blends the edgy, urban street style of Korea with the sleek and minimalist aesthetic of Scandinavia. This fusion creates a unique and captivating fashion experience that transcends borders and redefines contemporary fashion.
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12th April 2023 EDT FEATURES SNKRDUNK Spotlight: Andersson Bell When Scandinavian minimalism meets Korean urban culture. 1 / 1 A trip to a foreign country may not only be a source of relaxation and enjoyment, but it can also provide inspiration for creative individuals such as Dohun Kim.
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Andersson Bell is a Seoul-based streetwear label inspired by the vibrant streets of Seoul and the minimalistic cuts of Scandinavia. Striking a balance between two opposites, this cult label uses distinctive patterns and fabrics to elevate classic designs, delivering casual yet not-so-ordinary pieces.
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Seoul-born collective, Andersson Bell, sets itself apart through its ability to strike perfect balance in opposites. By interpreting the principles of Scandinavian design through a distinctly Korean point-of-view, the ready-to-wear label unites clean lines and timeless silhouettes with subtle eclecticism, veering towards a minimalism that is as straightforward as it is elusive.
Andersson Bell Logo Embroidery Hoody Black END. (Global)
Ready-to-wear label Andersson Bell interprets the principles of Scandinavian design through a uniquely Korean point-of-view. Conceived in 2014, the Seoul-based collective finds harmony in opposites, embracing difference, individuality, and fluidity to create collections of classic staples with an eclectic and avant-garde spin. FW23.
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Launched in Seoul 2014, the brand Andersson Bell began from a Creative Director, who got an inspiration from contrasting two different cultures of Korea and Scandinavian. The words "Andersson Bell" contain their own meaning: The first word "Andersson" is from a typical Swedish last name.